ACCORDING to top information technology solutions company Yondu, an omnichannel approach plays a pivotal role in providing a fast, convenient and memorable experience in the new normal.
"It's crucial to use multiple channels and ensure that these platforms are integrated to provide customers a seamless digital experience," said Mon Hirang, Yondu's vice president for Enterprise Solutions. "An omnichannel approach boosts the synergy across all of the brand's channels, enabling them to connect and engage with their audience in different ways. This increases the brand's visibility, improves brand recall and helps brands consistently deliver their message to the right audience."
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