Comm&Sense’s big bet on data-driven communications — or simply, “Intelligent PR” — appears to be a step in the right direction as the agency was nominated for the Agency of the Year award for the second time in a row on the back of its record haul of 15 Philippine Quill Awards from the International Association of Business Communicators — Philippines.
Leading the 15 recognitions is the collaboration between Comm&Sense and leading health maintenance organization (HMO) PhilCare which produced the PhilCare Community Quarantine (CQ) Wellness Index, a study on the state of well-being of Filipinos as they faced the Covid-19 pandemic.
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