Omnichannel contact center solutons provider Genesys recently announced it is changing the name of its flagship software-as-a-service (SaaS) offering, PureCloud, to Genesys Cloud.

This shift reflects the evolution of the company and marks the launch of Experience-as-a-Service (EaaS) powered by Genesys Cloud, which enables organizations to achieve true personalization at scale. Genesys Cloud, an all-in-one solution and a leading public cloud contact center platform, helps organizations provide better experiences to their customers and employees.