Issy & Co. Cosmetics is delighted to announce its arrival. The launch will kick off online on Nov. 5 with an assortment of lip and multi-purpose makeup products. At the heart of the brand is a sincere desire to unburden users of concerns about cumbersome application techniques, high cost and harmful ingredients. To be made exclusively available at BeautyMNL and Shopee, Issy & Co.’s must-have products will be sought for ease of mind, ease of application, and ease on the pocket.

The brand has partnered with TV host and vlogger Alex Gonzaga, whose carefree and easygoing spirit matches the ethos of the brand. A series of videos featuring her will be released after the official launch. The videos will give viewers a closer look into Issy & Co. products, as well as contain helpful makeup application tips.