Americans spent $1.4 billion on the most popular brands of children’s fruit drinks and flavored water beverages last year. Yet, according to nutritional guidelines, none of the drinks were healthy.
Why would loving parents do this? Perhaps because US beverage companies spent $20.7 million to advertise fun, fruity drinks with added sugar to families in 2018, according to Children’s Drink Facts 2019 of the University of Connecticut’s Rudd Center for Food Policy and Obesity.
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