PROF. ENRIQUE SORIANO

ONE of the most common causes of family tension that I have learned in my years as a family business coach is that every family-owning business has what is commonly referred to as an “elephant in the room.” Wikipedia defines that phrase as an “English-language metaphorical idiom that means that there is an obvious problem or risk that no one wants to discuss, or a condition that people do not want to talk about.” For the sake of discussion, the word “elephant” suggests that the problem is so big and heavy that no one wants to confront it.

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