Beauty guru Ricky Reyes launches his newest hair straightening innovation which took five years to perfect in Japan and Korea. PHOTO BY JOHN ORVEN VERDOTE
“We were the first to make rebonding popular at Gandang Ricky Reyes (GRR) Salons, and it became such a hit even with the four- to five-hour long process it entailed. The process though, took so long that some clients got weary sitting through the treatment. Wala na silang ibang magagawa for the day, tapos three days pa sila walang hugasan ng buhok ‘di ba? Kawawa naman ang mga Pinay!” he wailed mockingly.