Lessons from a management legend

By Ben Kritz

Jan 08, 2019 12:25 am

BEN KRITZ

WHEN Southwest Airlines’ iconic co-founder Herb Kelleher died at the age of 87 last week, he left behind a legacy nothing short of revolutionary. Kelleher transformed the airline business so profoundly he actually created an entirely new industry, and he did it by standing most conventional management science on its head.

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