“Securing the country’s first MSC certification to promote sustainable fishing is an excellent way to transform our tuna industry,” explains WWF-Philippines Partnership Programme Towards Sustainable Tuna (PPTST) project manager Joann Binondo. “This stamp-of-approval adds immense market value to tuna sourced from our country. Consumers in Europe, Japan and America will know that the fish they are eating were caught fairly and sustainably.”
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