FAIR trade is all about working for justice, for the poor, the downtrodden, the impoverished and exploited people. It strives to lift them up to a life of dignity and greater opportunity in a non­violent, peaceful way through economic development.

Fair Trade is a practical way to respect the rights and dignity of the poorest of the poor and to restore their human dignity. It does this by providing them with fairly paid jobs, social benefits, just wages and teaching them their human and economic rights. It is a Christian ideal in fact, not an ideological or political one. It is the Gospel story of the Good Samaritan in action as taught by Jesus of Nazareth.