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Monday, May 12, 2008

ART QUEST
By Jack Teotico

Why people buy art at auctions

 
The auction market has become the latest, and probably most exciting, venue for purchasing art. And in the Southeast Asian region, there are at least 10 auctions that feature Filipino art.

The world’s two largest auction houses, Sotheby’s and Christie’s, are now based in Hong Kong (Sotheby’s transferred to Hong Kong from Singapore starting with its Spring auction held on April 8,2008). Both these auction houses include Filipino paintings and sculptures in its Southeast Asian art category.

With the departure of Sotheby’s from Singapore, the larger Indonesian auction houses have stepped up to the plate. Borobudur, probably the largest in terms of volume and value, opened in Singapore four years ago. Larasati was the earliest among the Indonesian auction houses to make the move to the city-state, opening its auctions five years ago. The third auction house, Masterpiece, opened its doors in Singapore, in April this year.

All three auctions feature Filipino paintings twice a year. Masterpiece holds auctions in March and September, Larasati in April and October, while Borobudur features their pieces in May and November. Like Sotheby’s and Christie’s, Borobudur and Masterpiece includes Filipino art in their Southeast Asian Modern and Contemporary Art Category. In Larasati, Filipino pieces are including in a category called Pictures of Asia.

Borobudur features Filipino art in two of its auction categories. Works by the Masters, senior artists and contemporary artists are included in its Southeast Asian Modern and Contemporary Art category. Those deemed edgier are featured in its Southeast Asian Contemporary art catalogue.

Large cache of Filipino paintings

This coming weekend is building up to be a very exciting period for Philippine art in the auction market. Some 50 Filipino artworks are being included by Borobudur Auction in two of its auction categories. Thirty paintings are included in the Southeast Asian Modern and Contemporary Art auction set for 2:30 p.m. on Saturday, May 17, 2008.

Unbelievable but true

Wire Tuazon, Geraldine Javier, Yasmin Sison, Winner Jumalon, Ronald Ventura, Eufemio Rasco are among the young artists whose works have fetched outstanding prices in Sothebys or Christie’s recent auctions. The recent Sotheby’s auction last April actually generated a total of some P38 million, with only 18 paintings from Filipino artists.

Unbelievably, perhaps reflecting the current trend in the market where younger people have greater purchasing power, works by young Filipino artists such as Nona Garcia, Ronald Ventura have outpaced, if not equaled, the closing bids for masters such as Fernando Amorsolo, Manansala or Fernando Zobel.  Some observers claim that this is probably because the people active in the auction scene are the younger successful business entrepreneurs or expats in the region.

Another factor is the growing convenience of participating in auctions.  One can be in Hong Kong, the United States, or anywhere in the globe for that matter, and participate actively through telephone or through earlier written bids.

Why buy?

Collectors have found buying at auctions a pleasurable experience, and the reasons are multifold. One is that the auction houses themselves undertake great effort to come up with the better pieces of the featured artists. For the auction house to select from anywhere from 200 to 300 works, we are told that they go through four or five times the number of paintings before the selection is narrowed down and finalized.

At auctions, collectors have a wider choice or range of art to choose from. They not only choose from among different subjects, styles, themes, but they also choose from a roster sourced from all over Southeast Asia. One can find a good Indonesian piece from a master like Affandi or Hendra Gunawan, or an in-demand contemporary artist like Rudi Mantofani or Nyoman Masriadi. Or, the collector can gravitate towards a young contemporary Philippine artist like Geraldine Javier or Wire Tuazon, or a Vietnamese master like Le Pho, or a Thai hyperrealist. To further demonstrate the sheer range of regional works available at auctions, Larasati’s recent Singapore auction featured a large collection of Korean art.

Once an artwork is included in an auction, its provenance becomes quite established. First is the auction catalogue that prominently features the artwork with references and background articles. Even from the point of view of investment, collectors realize that the whole region’s eyes are on the specific auctions. Because the auction house usually prints anywhere from 3,000 to as many as 10,000 catalogues and the distribution is worldwide, the buyer knows that the painting or the artist he is buying is, by its mere inclusion in the auction, receiving worldwide attention. Should he wish to unload or resell somewhere down the road, it becomes much easier for him to do so in the future.

   

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Severino O. Frayna Jr., Benjie Dela Rosa
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